Ingrassia Design worked closely with the client and architect to develop this extremely successful, quick service prototype. Together we created the entire concept and the kit of parts required to roll out the concept. Everything in PB is customized to reinforce the brand. The logo design is woven in to the entire interior design package: in a sculptural ceiling feature, custom wall cover and in the railing design. Similarly, the orange, brown and white palette is reiterated in the design, the disposable goods and uniforms. As this concept continues to roll out across the city, and eventually the country, the foundation was laid at this Franklin location.